We are UGG Since 1974, an Australian owned, Australian made manufacturer of the finest quality UGG boots. With over forty-five years’ experience crafting UGG boots, our heritage dates back to the 1970s, when UGG boots were first innovated in our Australian backyard. Under the watchful eye of a young sheep classer from the Australian country, it was then that our bespoke workshop started turning out premium quality sheepskin boots and accessories, one piece at a time.